Data and Analytics

Leveling the Playing Field: How Arch Empowers Small Businesses

Taylor Murphy
July 22, 2024
12:00 AM
Data and Analytics
By Taylor Murphy on July 22, 2024

As a data engineer with experience in both small startups and large corporations, I’ve seen firsthand the struggles businesses face in managing and understanding their data. Each company wants to understand the same thing: how is our business performing and how can we drive growth and efficiency? Choosing the right metrics and building automated processes to constantly calculate those metrics is the number one goal for any data team. When you have a budget that can support a large number of data experts, then it’s easier to achieve that goal.

But smaller companies often lack the resources and expertise to achieve this goal. They are overwhelmed by the myriad of tools available and struggle to find a solution that truly meets their needs.

In building Arch we set out to solve this problem. Every company, no matter its size, needs excellent data operations. And we believe it shouldn’t be limited to those with bigger budgets. 

Much like LegalZoom or TurboTax have revolutionized their respective fields, we aim to do the same in the data world by helping smaller companies get started on their data journey while being there with them every step of the way.

Why Arch?

In my experience, many in the data industry are on either end of the spectrum. Either there’s a product that’s built for a specific niche and industry that promises to measure a very narrow part  of the business but is fundamentally disconnected from the rest of the metrics. Or it’s an incredibly generic tool that can, in theory, solve your problem. Still, you’re going to have to assemble a team of people to leverage the full capabilities of the platform to measure what you need. The uniqueness of each company and industry feeds into this dichotomy:

  • In home services, improving customer satisfaction and optimizing service delivery times are key.
  • In real estate, providing insights into property value trends and occupancy rates is essential.
  • For retail, tracking inventory levels, sales trends, and customer preferences is crucial. 
  • Private equity firms need to monitor portfolio performance and investment returns
  • Nonprofits benefit from tracking donor engagement and program impact. 

And yet, all of these companies are trying to do the exact same thing with their data. They are tracking metrics that are meaningful to their business. 

We believe that it’s possible to help any business define and measure key performance metrics without needing a dedicated or large data team

We’re building a platform to simplify data management so we can provide accessible, affordable, and comprehensive analytics solutions. We centralize data from multiple sources, ensuring accurate and efficient reporting, and transform raw data into actionable insights. Our goal is to make the process straightforward and scalable, so businesses can grow their data capabilities as they expand.

Our customers love this model. Most businesses just want to identify the right metrics and measure them consistently and easily, without the burden of all the bells and whistles that we in the tech community love to talk about. They appreciate that while the Arch platform is an end-to-end solution, it scales up and provides more capabilities as their insights and metrics journey evolves. This approach keeps Arch as a trusted data partner as their business becomes more sophisticated in their data needs. 

Built on open-source excellence

As a big believer in open-source software, I’m proud to say that Arch is built on top of some of the best open-source tools available. Our platform leverages the power of Meltano, an open-source data integration tool that boasts over 5,000 community members, more than 600 integrations, and over 1000 active deployments worldwide. Arch also integrates other best-in-class open-source tools to provide a robust, flexible, and scalable solution that meets the diverse needs of small and mid-sized businesses.

A journey with Arch

For many businesses, making data-informed decisions requires IT and data specialists to interpret complex datasets, or it depends on executive operators wading through Excel on their own. Disappointment is inevitable in both cases – you’re either spending way too much money or too much time to not get what you want.

Our approach with Arch is to guide small businesses through their data journey. We start by simplifying data management, then move to providing deep, actionable insights, and finally, we help operators harness predictive analytics to forecast trends and make proactive decisions. Throughout this journey, the Arch team is there to offer expert guidance and support, ensuring that our customers can maximize the value of their data.

Partnering with you on this journey

If you’re a small or mid-sized business looking to simplify your data management and gain valuable insights, Arch is here to help. We believe that every business, regardless of size, should have access to powerful analytics tools that drive growth and efficiency. To learn more about how Arch can transform your data journey, we invite you to read our whitepaper. Or come and see a demo. Let us show you how Arch can drive your business forward with efficient and insightful analytics.